Case Study Tag: Behavior

Together for Life – Increasing Seat Belt Use in Rural Utah

Utah
Utah's "Together for Life" traffic safety culture project, together with a primary seat belt law, increased rural seat belt use, addressing a disparity with urban areas.

Speed Management Pilot Program

Maryland
Speeding significantly decreased following a pilot project that combined enforcement, engineering, and outreach.

Building Partnerships through Data

Idaho
ITD fostered a multi-agency approach to traffic safety by sharing data and developing partnerships with law enforcement and schools. They partnered with the Idaho Health and Welfare Department to conduct road safety audits.

Combating Wrong-Way Driving in Connecticut

Connecticut
CTDOT uses several strategies to combat wrong-way driving, including behavioral countermeasures, a public awareness campaign, traffic signals, signs, pavement markings, and delineators.

Cannabis and Highway Safety in Connecticut

Connecticut
When fatal crash toxicology data showed an increase of cannabis by drivers, CTDOT worked with CTHSO, GHSA, and other partners to raise awareness of the dangers of driving impaired.

Safety in Project Development

Texas
TxDOT is incorporating safety into project development through various policies, programs, strategies, methods, and guidelines. For example, the TSAP manual and Safer By Design tools are newer resources to help TxDOT employees incorporate safety into all they do.

You’re in Texas: Now Drive Like a Texan

Texas
The "Drive like a Texan" campaign was a mass media initiative designed to reduce and end fatalities on Texas roads by appealing to drivers’ shared identity and community as Texans. 79% of people have a positive association with “Drive like a Texan.” Common associations include: safe, patient, responsible, and mindful.

The Safe System Approach in New Jersey

New Jersey
NJDOT has integrated the six principles and five elements of the Safe System Approach (SSA) into its programs, practices, and projects, aiming to achieve zero fatalities and serious injuries on all public roads.

Get Involved with Transportation Research Board (TRB)

NCHRP
NCHRP and BTSCRP develop resources for DOTs, transportation professionals, and other agencies. Resources include research related to the AASHTO Highway Safety Manual and AASHTO Manual for Assessing Safety Hardware, safety guides for practitioners, and behavioral research. Transportation professionals may contribute problem statements, conduct research, contribute to TRB Standing Committees, and volunteer for project panels.

Be DelAWARE Toward Zero Deaths

Delaware
The "Be DelAWARE" safety campaign increases awareness of the growing number of crashes and fatalities in Delaware, and promotes safe travel across all transportation modes. The campaign includes a safety pledge for residents to commit to making roads safer.