Case Study Tag: Behavior

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Safety in Project Development

Texas
TxDOT is incorporating safety into project development through various policies, programs, strategies, methods, and guidelines. For example, the TSAP manual and Safer By Design tools are newer resources to help TxDOT employees incorporate safety into all they do.
Safer By Design WebpageTexas Traffic Safety Analysis Procedures Manual (TSAP) Manual2024 Safety Summit Poster

You’re in Texas: Now Drive Like a Texan

Texas
The "Drive like a Texan" campaign was a mass media initiative designed to reduce and end fatalities on Texas roads by appealing to drivers’ shared identity and community as Texans. 79% of people have a positive association with “Drive like a Texan.” Common associations include: safe, patient, responsible, and mindful.
Campaign Website2024 Safety Summit Poster

The Safe System Approach in New Jersey

New Jersey
NJDOT has integrated the six principles and five elements of the Safe System Approach (SSA) into its programs, practices, and projects, aiming to achieve zero fatalities and serious injuries on all public roads.
Presentation Slides2024 Safety Summit Poster

Two-Way to All-Way Stop Control

New Hampshire
When all-way stop control (AWSC) was applied as a systemic safety improvement in rural areas of New Hampshire, total crashes reduced by 71%; 90% in injury crashes, and 75% in fatal crashes.
NHDOT Newsletter ArticlePress Release, ConcordPress Release, SalisburyPresentation, Chester2024 Safety Summit Poster

Safe Truck Mobility for North Dakota Winter Roads

North Dakota
North Dakota Highway Patrol and North Dakota DOT studied crash risk and travel disruption due to severe winter storms through a Safe System lens. They found several proactive opportunities for safe truck mobility during winter storm events.
Research ReportResearch BriefTRID Record2024 Safety Summit Poster

Get Involved with Transportation Research Board (TRB)

NCHRP
NCHRP and BTSCRP develop resources for DOTs, transportation professionals, and other agencies. Resources include research related to the AASHTO Highway Safety Manual and AASHTO Manual for Assessing Safety Hardware, safety guides for practitioners, and behavioral research. Transportation professionals may contribute problem statements, conduct research, contribute to TRB Standing Committees, and volunteer for project panels.
NCHRPBTSCRPTRIS2024 Safety Summit Poster2025 Safety Summit Poser

Be DelAWARE Toward Zero Deaths

Delaware
The "Be DelAWARE" safety campaign increases awareness of the growing number of crashes and fatalities in Delaware, and promotes safe travel across all transportation modes. The campaign includes a safety pledge for residents to commit to making roads safer.
Campaign WebsiteYouTube VideoAASHTO Journal Article2024 Safety Summit Poster

Work Zone Safe

Oklahoma
Work Zone Safe course for teen drivers aims to improve work zone safety.
Work Zone Safe WebsitePress ReleaseAASHTO Case Study

Human Factors Approach to Influential Safety Behavior Campaigns

Florida
Data-driven education and enforcement campaigns addressed lane departure, intersections, and vulnerable road users, with significant engagement outcomes.
Safety Campaign ResourcesAASHTO Case Study
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