Case Study Filter: Safety Culture

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Kansas’ Drive to Zero

Kansas
Kansas DOT’s Drive to Zero initiative builds safety culture through collaboration and is supported by crash reports data analysis, reporting, and public dashboards.
TPM Peer Exchange Video, Sep. 2024

Developing Traffic Safety Culture

Minnesota
Minnesota's traffic safety culture pilot program in Park Rapids resulted in partnerships with schools, employers, healthcare organizations, and more.
MDOT Presentation SlidesPilot Project Final ReportTZD Case Study

Buckle Up Phone Down Campaign (Kentucky)

Kentucky
KOHS developed a mass campaign with the message "Be safe Kentucky. Buckle up. Phone down." to address traffic fatalities from distracted driving and not buckling up.
Buckle Up Phone Down WebpageTZD Case Study

Buckle Up Phone Down Challenge (Missouri)

Missouri
MODOT noted a 6.3% increase in seat belt use following the Buckle Up Phone Down outreach effort.
Buckle Up Phone Down WebsiteTZD Case Study

Together for Life – Increasing Seat Belt Use in Rural Utah

Utah
Utah's "Together for Life" traffic safety culture project, together with a primary seat belt law, increased rural seat belt use, addressing a disparity with urban areas.
Together for Life WebsiteTZD Case Study

The SSA is in Our Hands

Michigan
MDOT has communicated with its employees, partners, and the public about the Safe System Approach through video, presentations, training, workshops, project communications, and more.
MDOT Safe System Approach Webpage

Save Lives with the Safe System Approach

Maryland
Maryland HSO used the Safe System Approach Readiness Scale to assess their readiness to adopt the Safe System Approach. Results showed overall readiness to move forward and highlighted specific opportunities to increase readiness among those who were unready or unsure.
2023 Safety Summit Poster

You’re in Texas: Now Drive Like a Texan

Texas
The "Drive like a Texan" campaign was a mass media initiative designed to reduce and end fatalities on Texas roads by appealing to drivers’ shared identity and community as Texans. 79% of people have a positive association with “Drive like a Texan.” Common associations include: safe, patient, responsible, and mindful.
Campaign Website2024 Safety Summit Poster

Get Involved with Transportation Research Board (TRB)

NCHRP
NCHRP and BTSCRP develop resources for DOTs, transportation professionals, and other agencies. Resources include research related to the AASHTO Highway Safety Manual and AASHTO Manual for Assessing Safety Hardware, safety guides for practitioners, and behavioral research. Transportation professionals may contribute problem statements, conduct research, and volunteer for project panels.
NCHRPBTSCRPTRIS2024 Safety Summit Poster
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